Your campaigns deserve more than a faceless dashboard.
Media buying & growth marketing expert. Strategy, creative, optimization, results — I manage your acquisition end-to-end. Not an agency. A human partner.
“Working with Hugo felt like having a strategic partner who truly understood our business and turned our campaigns into real growth engines.”
Jérémy Pohu
Founder, Maison Matcha
Concrete levers for real growth.
Every lever is designed to work together. No silos, no invisible subcontracting. One pilot, one unified strategy.
Social Ads
Social media ad campaigns that actually convert. Precise targeting, compelling creatives, daily optimization.
Search Ads
Capture buying intent the exact moment your customers are searching. Search, Display, Shopping — every euro counts.
Acquisition Strategy
A clear vision before touching a single button. Audience, message, timing, funnel — everything planned upfront.
Email Marketing
Email sequences that turn prospects into customers and customers into repeat buyers.
AI & Automation
Automate your workflows, reports and optimizations. AI in service of performance, not hype.
Numbers, not promises.
4 years of campaigns. Real budgets, measurable results, clients who stay.
Respire
Strategic consulting and creative production. Marketing angle overhaul and high-performing content creation.
+45% conversion rate · 3.2x ROAS
Magic Section
Shopify app. Meta Ads for app installs, merchant profile targeting and conversion optimization.
CPL ÷3 in 8 weeks
Maison Matcha
Full acquisition management. Meta Ads, creative A/B testing, post-purchase email flows and continuous scaling.
€12k → €38k in 6 weeks
Behind the campaigns, there's a person.
Hugo Giordano
Media Buying & Growth Marketing Expert
My background
Freelance
Media Buying Expert
Gride Studio
Founder - Shopify Agency
Magic Section
Creator - App Shopify
I started in media buying at an agency, managing large budgets for major accounts. I learned fast, but I also understood the model's limitations: too many clients per person, shallow reporting, copy-paste strategies.
I went freelance to work differently. To truly know each brand I work with, understand its market, and build a strategy that fits. I'm not an operator who just launches ads. I work across the entire chain — from the marketing angle to the creative, from targeting to landing page optimization.
What sets me apart is this 360° vision. When I work with you, I don't just look at ROAS in a spreadsheet. I challenge your offer, your visuals, your hooks, your conversion funnel. Because ad performance is the result of everything that comes before it.
Trusted by many.
Hear what my clients say.
40+ happy clients
Hugo completely transformed our Meta Ads campaigns. In 3 months, our acquisition cost was cut in half. It's rare to find someone who understands business as well as the technical side.
Guillaume Flahaut
Co-founder, Kulte
What impressed me was his ability to challenge our offer before even launching an ad. He doesn't just execute — he thinks strategy, funnel, conversion. A true partner.
Jérémy Pohu
Founder, Maison Matcha
We tried 3 freelancers before Hugo. He understood our market in one week and built a strategy that tripled our revenue in one quarter. I recommend him without hesitation.
Justine Hutteau
Co-founder, Respire
A tailored partnership.
Discovery
A free initial call to understand your business, goals and acquisition challenges.
Strategy
I build a custom acquisition plan: channels, audiences, budgets, creatives.
Results
Launch, daily optimization and transparent reporting. You see every euro at work.
Campaigns that perform, not just run.
Let's work together
No agency, no subcontracting. A single dedicated partner focused on your campaign performance.
Full Management
A complete strategy, from A to Z. From initial audit to scaling your campaigns, I handle your entire digital acquisition.
Free Audit & Strategy
A 30-minute call to analyze your current campaigns, identify growth levers and give you a concrete action plan.
Your questions, answered.
How does a collaboration start?
We begin with a free 30-minute discovery call. I analyze your situation, goals and existing campaigns. Then I propose a custom action plan before we get started.
Am I locked into a minimum commitment?
No, there's no minimum commitment. You can stop at any time. My clients stay because the results are there, not because a contract forces them to.
What results can I expect and how soon?
Initial results are typically visible within the first 2-3 weeks. Optimization is an ongoing process: performance improves over time as we accumulate data and refine the strategy.
Which platforms do you work with?
I primarily work with Meta Ads (Facebook & Instagram), Google Ads (Search, Display, Shopping) and TikTok Ads. I also manage email sequences via Klaviyo or Mailchimp to maximize the value of every acquired customer.
What minimum ad budget do you recommend?
To get meaningful results and actionable data, I recommend a minimum of €1,500/month in ad spend. But every situation is different, we'll discuss this during the discovery call.
Still not sure? Book a free discovery call.
Let's discuss your project and figure out the best way I can help you reach your goals.
